10 Reasons Why Social Media Is Good For Business

Based on a recent study, 75% of businesses own a (social media) company page. This allows them to promote their services, products, share their expertise, and improve their customer communication. For a more detailed look into how social media can improve your business see the link to the infographic below.

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Emerge2 makes Social Media Easy for You

Do you find social media difficult because you don’t know where to start? It’s time consuming? Don’t know how to be effective? Let us manage your social media for you with our new program: We create posts for you based upon research in your industry. We regularly post on your social media accounts, on your…

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Stop Playing Hide-and-Seek with Social Media Content

Faster and Easier Quality Content for your Social Media Posts A frequent question we get asked is, “Where can I find material to post on our Facebook Page or Twitter account to get more interaction?” There is usually a lot happening in a given industry and in your community, and your followers will find these…

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Why Content is Fire and Social Media is Gasoline

“Great content creates audience disproportionate to the other things in marketing that you’re doing.” “Social media was not intended to be the world’s shortest press release.” Jay talks about the relationship between content and social media, and how they relate to engagement.

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The One Mistake Standing Between You and Successful Content Marketing

“Surveys agree that approximately 90 percent of marketers are using content marketing in one form or another. Surveys also agree that only about 40 percent feel their content marketing efforts are effective — and only about 10 percent of marketers feel their content marketing efforts are very effective.” “I contend that there is one mistake…

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Difference Between Content Marketing and Social Media

“What is the difference between content marketing and social media? And, with the burgeoning interest in the former, will the latter wane as a tactic or as a marketing term? These were the questions posed to several content/social thinkers and consultant-types.” Here’s what they said…

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A Nation of Viewers, Not Readers! Impact?

“While marketers and business owners continue to wait on investing in online video marketing content (and developing their strategy), their prospective customers aren’t. We have quickly become a nation of viewers, not readers. 75 million viewers watch online video per day (YES, that is PER DAY) and 40 billion videos are streamed per month (YES,…

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Facebook Feeds on your Website: A Catch…

Many organizations add an automatic feed from their Facebook Page onto their websites. It’s a great way to re-use your Facebook Page posts and to have dynamic, changing content appear on your website. However, there is a “catch” you should be aware of…

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Companies Acquire New Customers on Facebook more than any other Social Media channel: Report

“The latest report on the State of Inbound Marketing in 2013 confirms the growing importance of social media in B2B lead generation and inbound marketing. It is no surprise that the survey found traditional outbound interruption marketing continues to struggle as spam filters, do not call lists and other tools filter out these methods and…

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Why B2B Brands Need to Create Long-Form Content

“Brands must learn to master the art of short-form storytelling. Technology enables it; and consumer attention spans demand it. Whether if be a 6 to 15 second video, a single photo, or 140 characters of usefulness, there’s no doubt that companies must learn how to tell their brand story quickly and efficiently. But with all…

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