“Running your own business is no easy task, and your to-do-list is guaranteed to never end. This said, you shouldn’t use this as an excuse to take short cuts when it comes to having online visibility. Beginning with your website, it’s vital to position yourself online with a strong, professional destination that gives customers the…
If you’re a local business owner and haven’t kept up with the recent buzz surrounding Pokémon GO, there may be a good reason for you to tune in. The augmented reality game has taken over the digital world in the past week with over 15 million downloads. It’s installed on more devices than LinkedIn, and…
“Hands down, the biggest mistake small businesses are making on social media is not using social media,” pointing to a stat from the recent STAPLES study that found that while most small business owners want to use social and know they should be using social, more than a quarter haven’t considered how it can help…
“Despite it being the world’s fastest growing social platform at the moment, it seems that Twitter isn’t getting a lot of love from small businesses. A recent survey ran by the Wall Street Journal and Vistage International found that six out of ten small-business owners say they believe social media tools are valuable to their…
“A long time ago, I wrote a column for USA TODAY that essentially told small businesses to ignore Twitter. Not a few people damned me for my ignorance. I learned that you tell people to ignore Twitter at your own peril. In the years since, I have become enamored with Twitter, like many people have,…
Link: Small or solo business? Here are some first steps for getting on the web How to Put Your Small Business On the Web: Chris takes you though the initial steps in getting your small business onto the web, a home base location & toolset, claiming your name, some basic setup, etc. by @ChrisBrogan
Link: Almost Half of Small Businesses Find Customers in Social Networks “Customers and those who influence their decisions take to social media to learn, discover and share. As a result, social networks such as Twitter, Facebook, LinkedIn as well as hyper-local networks including Yelp and Foursquare are evolving into potent touchpoints for customer acquisition and…
