How to Gain Competitive Insight With Social Media

Link: How to Gain Competitive Insight With Social Media “Are you looking for that competitive edge? Want to know what your peers are up to? Using social media to research competitors can provide useful information for any business looking to create a smart strategy.  Learning about your competitors’ activities can give you insight into what…

Continue Reading

Competitors on Twitter: Evaluate With Your Eyes Wide Open

Link: Competitors on Twitter: Evaluate With Your Eyes Wide Open “If you’ve done your listening exercises (monitoring the social landscape through keyword searches) you may have discovered your competition is on Twitter. As a part of your own social media strategy and planning audit, it’s important to evaluate what your competition is doing, how they…

Continue Reading