Link: Facebook Messaging – what it means for marketers
“Since Facebook’s announcement of their new messaging platform, I’ve heard from marketers around the world looking for insight on what this means and how will it affect email and other interactive channels. With reports of this being a ‘Gmail killer’ and the idea that the more than 550 million consumers on Facebook may soon have a new email address, let me provide some thoughts on this move.”
by Tim Kopp on The ExactTarget Blog (@ExactTarget)
