My QR code experiment: 9 brands at the Mall of America on Black Friday

Link: My QR code experiment: 9 brands at the Mall of America on Black Friday

Cool – @ArikHanson did a little QR code experiment at the Mall of America. Neat to see the differences between 9 different QR code executions by merchants.

He shows a photo of each code and of each landing page, and then rates each of them. Good, practical, usable case study.

by @ArikHanson (h/t @JasonFalls)