Search Engine Optimization ‘Offers’ (SEO)

Search Engine Optimization (SEO) is the process of affecting the visibility of your website in a search engine’s “natural” or unpaid (“organic”) search results. [Wikipedia] This sounds simple, but it is actually quite complicated. Unfortunately, there are a number of companies on the net who attempt to capitalize on people’s misunderstanding of what makes their…

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Stop Playing Hide-and-Seek with Social Media Content

Faster and Easier Quality Content for your Social Media Posts A frequent question we get asked is, “Where can I find material to post on our Facebook Page or Twitter account to get more interaction?” There is usually a lot happening in a given industry and in your community, and your followers will find these…

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A Primer for Blogging

“If you would like to get further into blogging, here is a brief primer…” A list of quick tips, easy to do, no theory, just practical suggestions that you can do now. For the new blogger or for anyone wanting to improve their blogging, in easy steps…

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You have a New Facebook Page: Now What?

Ok, so you now have a Facebook Page setup for your organization. Nice, new and shiny. It has been properly configured and populated. It’s ready to go. Now what do you do?

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Generating QR Codes (2D Barcodes)

A client of ours asked for some simple instructions for creating those 2D barcodes that you are starting to see in off-line promotional materials, product tags, etc. Specifically, they want to have the user go to a URL when the code is scanned by a smartphone (a camera phone). There are many ways of creating…

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