If you’re a local business owner and haven’t kept up with the recent buzz surrounding Pokémon GO, there may be a good reason for you to tune in. The augmented reality game has taken over the digital world in the past week with over 15 million downloads. It’s installed on more devices than LinkedIn, and…
Search Engine Optimization (SEO) is the process of affecting the visibility of your website in a search engine’s “natural” or unpaid (“organic”) search results. [Wikipedia] This sounds simple, but it is actually quite complicated. Unfortunately, there are a number of companies on the net who attempt to capitalize on people’s misunderstanding of what makes their…
Link: The Most Important Reason Social Media Is Good For Your Local Business “Google product manager explains that three of the primary factors Google uses to rank your business in local search are relevance, prominence and distance. Relevance is easy. Location is easy. Prominence is not so easy, but it is something that you can…
