Website investment still key for online retailers despite rise of social and mobile

“Want to know where you should be aiming your e-commerce investment to increase online sales? We asked 100 senior decision makers from leading global retail brands, who were attending the latest Internet Retailer conference, about what they are planning to invest in over the next 12 months. Looking at the results, there are three key…

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Calculate Your Blogging ROI in 9 Steps

Link: Calculate Your Blogging ROI in 9 Steps “Smart organizations methodically calculate the impact of blogging on the bottom line, making it easier to justify (or not) the resources allocated to the task. Here’s how you might start to figure it out.” on @JayBaer’s Convince & Convert blog

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