Link: Nice interview today on @sbosm about Social Media ROI with @thebrandbuilder
Olivier Blanchard is perhaps the most sought-after expert for those looking to connect the dots between social media and return-on-investment. We asked him some questions today under the title of “Making sense of social-media ROI with Olivier Blanchard”…
by Rob Birgfeld on the SmartBrief on Social Media blog, @sbosm, h/t @jaybaer