Link: Have We Seen This Social Media “Movie” Before?
“Sure, social media empowers customers like nothing before it. And of course, social media creates a new level of real-time accountability for companies previously accustomed to asynchronous communication. These are the ways social media is different. But in other ways, it’s largely the same.”
“Let’s compare email marketing and social media on a number of metrics…”
by Jay Baer (@jaybaer)