Interesting Stats on Home Improvement Research

eMarketer reports that for Brands and retailers in the home improvement sector, over 1/3 of homeowners start their home improvement projects online. According to Zillow, a real estate website, a survey in the U.S. taken in the winter of 2013 found that 39% of adults found inspiration for such projects online. In a 2013 survey…

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10 Ways Google Analytics Can Help your Small Business

“As one of the farthest reaching communication tools available, a website is accessible to consumers 24 hours a day, 365 days out of the year, or in other words – at all times,” said president and founder of WebLink International, DJ Muller. This is why using a tool to analyze your website’s statistics is incredibly valuable. It allows…

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7 Mobile Marketing Stats That Will Blow Your Mind

“Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. When you’re in a public place, you don’t have to look far to find someone pre-occupied with a smartphone. This very same occurrence that…

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The 9 Dumbest Ways to Measure Social Media

“In the past, Kent Lewis has written extensively on the topic of social media, from platform evaluation and optimization to management and measurement. Today he addresses a troubling trend in social media: meaningless metrics. There are a host of issues created by meaningless metrics, which include but are not limited to: wasting time, wasting money, and…

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These 7 Simple Tweaks Will Get You More Blog Retweets

Link: These 7 Simple Tweaks Will Get You More Blog Retweets “Did you publish a blog post this week? If you did, I bet you are slyly checking your retweet count. I’m a religious retweet checker simply because retweets are the one of the best ways to evaluate my blog post’s performance. The good news…

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12 Revealing Stats About B2B Social Media Marketing

Link: 12 Revealing Stats About B2B Social Media Marketing “Articles about B2B social media marketing adoption often paint a rosy picture of the current landscape, but when you dig in deeper, there are many challenges in effectiveness and understanding the results. In a recent survey of 5,000 B2B marketers from all industries, found some pretty…

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Twitter Adding 11 New Accounts Per Second

Link: Twitter Adding 11 New Accounts Per Second Twitter is adding 11 new accounts per second and could pass 500 million in February, according to a study by third party Twitter app Twopcharts. by Social Media Insider (@SocialMedia411)

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7 Stunning New Twitter Stats

Link: 7 Stunning New Twitter Stats “Twitter has … for the first time disclosed some very delicate user numbers. Dick Costolo, CEO of Twitter sat down with a few selected reporters and spoke about the so far unknown figures.” by Buffer (@bufferapp)

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The 5 Reasons Most Companies Aren’t Measuring Social Media

Link: The 5 Reasons Most Companies Aren’t Measuring Social Media “We hate math. Our abhorrence for calculation enables us to mutually agree on statistically dubious metrics with nary a shrug or arched eyebrow … and we welcome numerical vagary and imprecision into our businesses like a box of free Krispy Kremes.” “Social media almost always…

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WorldWide Facebook Obsession Infographic

Excellent, long list of cool stats regarding our collective obsession with Facebook, all portrayed in a series of infographics. by OnlineSchools.org (@0nlineSchools), h/t @TweetSmarter

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