How Website SEO Has Changed

“SEO is not what it used to be. You can’t just pop up an ugly website, throw up mediocre content, build a few links and expect to rank well.” Times have changed. Search Engine Optimization (SEO): How to make your website stand out when user’s search for information. SEO has been a changing landscape over…

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Google Penalizes Non-Mobile Friendly Websites

Google recently changed the way it prioritizes its search results for mobile users. As of May 2015, websites that are not mobile compatible will no longer be shown on the first page of search results for mobile users. Conversely, Google has started to prioritize mobile compatible websites for all mobile searches. Does your Website have…

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Search Engine Optimization ‘Offers’ (SEO)

Search Engine Optimization (SEO) is the process of affecting the visibility of your website in a search engine’s “natural” or unpaid (“organic”) search results. [Wikipedia] This sounds simple, but it is actually quite complicated. Unfortunately, there are a number of companies on the net who attempt to capitalize on people’s misunderstanding of what makes their…

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Companies Acquire New Customers on Facebook more than any other Social Media channel: Report

“The latest report on the State of Inbound Marketing in 2013 confirms the growing importance of social media in B2B lead generation and inbound marketing. It is no surprise that the survey found traditional outbound interruption marketing continues to struggle as spam filters, do not call lists and other tools filter out these methods and…

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Why B2B Brands Need to Create Long-Form Content

“Brands must learn to master the art of short-form storytelling. Technology enables it; and consumer attention spans demand it. Whether if be a 6 to 15 second video, a single photo, or 140 characters of usefulness, there’s no doubt that companies must learn how to tell their brand story quickly and efficiently. But with all…

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How to market your app across the app stores

“Google Play and Apple’s App Store have around 700,000 live apps each, followed by Windows with 126,530 and Amazon with just over 50,000 apps. As app numbers continue to increase, so is the competition for search-friendly and visible apps. A number of people are starting to talk about app store SEO (search engine optimization) as…

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Will SEO Exist in 2015?

“SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. No more. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins. Furthermore, recent developments at Google suggest that the search…

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Social Media Integration – How do all the pieces fit?

Link: Social Media Integration – How do all the pieces fit? “Social Media Integration takes several forms, all of which take some planning and time to execute. However, there are some basics that you can tackle to start building on your existing Internet marketing tactics.” by Josh Peters (@JoshSPeters)

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SEO Mistakes That Just Make You Look Dumb

Link: SEO Mistakes That Just Make You Look Dumb “It doesn’t matter who your company is, what you do, how tech savvy you are (or aren’t), or how much business you do offline – if you’re not paying attention to your site’s search engine optimization efforts and doing everything in your power to increase your…

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Best Internet Marketing Posts of 2010

Link: Best Internet Marketing Posts of 2010 “Tamar started this ‘best posts’ idea five years ago and it’s grown huge. 2010 by far was the biggest year yet in the Internet Marketing realm. She reads and reviews thousands of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new…

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