How Website SEO Has Changed

“SEO is not what it used to be. You can’t just pop up an ugly website, throw up mediocre content, build a few links and expect to rank well.” Times have changed. Search Engine Optimization (SEO): How to make your website stand out when user’s search for information. SEO has been a changing landscape over…

Continue Reading

Google Penalizes Non-Mobile Friendly Websites

Google recently changed the way it prioritizes its search results for mobile users. As of May 2015, websites that are not mobile compatible will no longer be shown on the first page of search results for mobile users. Conversely, Google has started to prioritize mobile compatible websites for all mobile searches. Does your Website have…

Continue Reading

Search Engine Optimization ‘Offers’ (SEO)

Search Engine Optimization (SEO) is the process of affecting the visibility of your website in a search engine’s “natural” or unpaid (“organic”) search results. [Wikipedia] This sounds simple, but it is actually quite complicated. Unfortunately, there are a number of companies on the net who attempt to capitalize on people’s misunderstanding of what makes their…

Continue Reading

How to market your app across the app stores

“Google Play and Apple’s App Store have around 700,000 live apps each, followed by Windows with 126,530 and Amazon with just over 50,000 apps. As app numbers continue to increase, so is the competition for search-friendly and visible apps. A number of people are starting to talk about app store SEO (search engine optimization) as…

Continue Reading

Will SEO Exist in 2015?

“SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. No more. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins. Furthermore, recent developments at Google suggest that the search…

Continue Reading