Link: Facebook: How Formats, Timing Affect Response “While marketers are employing monitoring tools to track fan response levels to brands’ Facebook page postings, publicly available research providing insights about how content type and timing affect response — particularly across product/service categories — has been scarce. A new white paper from social media management company Vitrue,…
Link: Study Reveals Why Consumers Fan Facebook Pages “Have you ever wondered why people decide to become fans of Facebook pages? Understanding the reasons people become fans can help your business or brand develop better strategies.” by Amy Porterfield (@amyporterfield) on Social Media Examiner (@smexaminer)
Link: Digital Sharecropping – Why Most Facebook Customization is Wasted Effort This is part 3 of Jay’s Facebook Rant. Jay makes some very well-informed points about the real benefits of using a Facebook fan page, arguing that all other efforts to improve or customize your fan page are of no benefit or value to your…
Link: Facebook Best Practices for Nonprofit Organizations (REVISED) 32 very practical suggestions regarding how non-profit organizations can improve and use their Facebook Fan Pages. Many of the ideas are simple configuration settings, others are quite easy to implement. by DIOSA Communications
Link: Ra Ra Wrong. How Facebook’s Cheerleaders Are Blowing Smoke “I realize it’s in the best interests of Facebook, the media, application developers, and sometimes even brands themselves to concoct pseudo-science that ‘proves’ that people that ‘like’ your company are instantly turned into a zombie army of influential advocates. But it’s simply not true. Despite…
In an earlier post, I asked if anyone knew of a reliable way to have your blog articles automatically posted to your Facebook Page wall, without using Facebook’s built-in Notes Import function (which no longer works reliably or at all for many Pages). We then stumbled across a Facebook app called “RSS Graffiti”. RSS Graffiti…
We have a number of Blog-to-FB-Page feeds which no longer work. Does anyone know how to solve this? (Note: Using the built-in Facebook Notes Import feature is not a workable solution, as explained below.) THE SCENARIO There is a blog. The blog has an RSS feed (output from the blog of each article). We need…
