8 Tips to Rock your Twitter Profile

Twitter is more than posting 140 characters. It is also a place for people to learn about you and your business. Other Twitter users are looking for ways to connect to what you are sharing online. Improving your twitter profile allows you to

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5 Qualities of an Irresistible Facebook Strategy

Having a company Facebook page is more than posting sales or in-store specials. Though your customers are interested in these store events, they use Facebook to communicate their happiness and grievances with your services or products. This gives you an opportunity to correspond with them, to fix any issues, or to say thank you for a…

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10 Ways Google Analytics Can Help your Small Business

“As one of the farthest reaching communication tools available, a website is accessible to consumers 24 hours a day, 365 days out of the year, or in other words – at all times,” said president and founder of WebLink International, DJ Muller. This is why using a tool to analyze your website’s statistics is incredibly valuable. It allows…

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The Beginner’s Guide to the #Hashtag

“If you’re a social media novice, hashtags — those short links preceded by the pound sign (#) — may seem confusing and unnecessary. But they are integral to the way we communicate online, and it’s important to know how to use them,” says Rebecca Hiscott of mashable.com. Using hashtags properly allows your business and brand…

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4 Things CEOs Who Stay Off Social Media Don’t Have to Worry About

What CEO really has time to waste with social media? With “68% of Fortune 500 CEOs having no social presence on any of the major networks,” you too can be included with a top select group, who also agree that social media is just a trend. But being a part of an elite group doesn’t always mean…

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26 Creative Ways to Publish Social Media Updates

Creating original and eye catching content for your social media accounts can feel like a full time job for some businesses. Like you, we are always on the search for new and interesting ideas for our social media updates. Using company milestones, giving  recommendations and creating weekly themed posts are just some of the 26 creative…

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3 Proven Practices to Build Your Twitter Reputation, Grow Followers and Get Retweets

“I know that the first thing you want to do is build your (Twitter) audience size and you’d like to get people to follow you. This can be accomplished (it can’t be done overnight – sorry) and in this post I give you simple tools to build a great reputation and a stellar community.”

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8 Ways to Improve Your Facebook Page

Having a Facebook presence for your business is essential to promoting customer feedback and branding your company. It also serves as another avenue for people to find you and see what you are all about. Updating your business’s Facebook page on a regular basis with content that is relevant and educational is a great start….

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Why Content is Fire and Social Media is Gasoline

“Great content creates audience disproportionate to the other things in marketing that you’re doing.” “Social media was not intended to be the world’s shortest press release.” Jay talks about the relationship between content and social media, and how they relate to engagement.

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3 Tips On Turning Your Social-Media Strategy Into Real-Life Brand Engagement

“Ten to 20 years from now, the year 2012 will be defined as the year that social took over all things media. We as consumers had the two-way communication tools available to break news stories, crowdsource previously unheard-of innovations, and galvanize our local and national communities. If 2012 is measured as the year of social,…

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