How To Leverage The Power Of Google Plus

“To look at Google Plus today is to look at the Twitter of yesteryear – and that is where our journey begins to understand the value of G+ – and how you can start to leverage it for your business or yourself. I remember joining Twitter in late 2008 and entering a community of acronyms…

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Activation, Comfort, & Other Secrets of Online Community Management

Link: Activation, Comfort, & Other Secrets of Online Community Management Jay Baer interviews Deb Ng, Director of Community at BlogWorld and also the author of Online Community Management For Dummies, “a treasure trove of advice and best practices around community management.” by Deb Ng (@debng) on Convince & Convert blog

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The Geometry of Social Media – Why Triangles Rule

Link: The Geometry of Social Media – Why Triangles Rule “Whether it’s your Facebook page, your blog, your Linkedin group, or your private brand community, your social media home base operates like a sports bar.” “Social media is about community. And the connection between your customers and your company isn’t one.” Read the rationale and…

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Facebook Now Letting Brands Claim Community Pages

Link: Facebook Now Letting Brands Claim Community Pages “Facebook has begun to let brands claim community Pages as their own, something that was previously a significant issue for many organizations. While companies cannot claim an unlimited number of community pages as their own, this is …” by Nick O’Neill on All Facebook blog (@SocialTimes)

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10 Reasons to blog, even if nobody reads it

Link: 10 Reasons to blog, even if nobody reads it “Building an engaged community through a business blog can be extremely difficult — sometimes impossible.” “Every corporate marketing activity must somehow be tied to creating shareholder value and blogging is no different. Let’s look at ten legitimate business reasons why your company should be blogging…

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Why So Many People Fail in Social Media

Link: Why So Many People Fail in Social Media “Tools are a wonderful part of today’s information age, but if you’re going to use ‘social networks’ or that thing we call ‘social media,’ it’s important to remember the common denominator: the social. Without an understanding of your community and an understanding of the influencers, you’re…

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9 Ways To Build A Twitter Community With Substance

Link: 9 Ways To Build A Twitter Community With Substance “Ah, Twitter. I keep seeing all these people saying “Yay! 1,000 followers!”. And then I get sad, because I think they’re really missing the point. Connecting with people is great, but don’t you want to connect with people who will enrich your experience overall? Everyone…

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