The One Mistake Standing Between You and Successful Content Marketing

“Surveys agree that approximately 90 percent of marketers are using content marketing in one form or another. Surveys also agree that only about 40 percent feel their content marketing efforts are effective — and only about 10 percent of marketers feel their content marketing efforts are very effective.” “I contend that there is one mistake…

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A Primer for Blogging

“If you would like to get further into blogging, here is a brief primer…” A list of quick tips, easy to do, no theory, just practical suggestions that you can do now. For the new blogger or for anyone wanting to improve their blogging, in easy steps…

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Google Reader is Dead, Now What? Many Solutions!

Google Reader is a service that has a large following of users that depend upon it to keep them up-to-date on their favorite websites and blogs — for many years now. Google just announced the death of Google Reader effective July 1, 2013. If you are an avid user, now what? Fortunately, there are many…

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27 Awesome WordPress Plugins

“One of the great things about WordPress blogging is the number of plugins available to help you make your blog just the way you want it.” New plugins are being created all the time. Many are not worth your time. Some are excellent. Danny Brown has generated a list of the 27 awesome WordPress plugins…

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6 Must-Have Social Plugins for Your WordPress Blog

Link: 6 Must-Have Social Plugins for Your WordPress Blog “With thousands of plugins out there in the WordPress repository, finding the right ones for your site can be ridiculously time-consuming (and headache-inducing). Social plugins and optimization are more important than ever though, and can really make a difference in your site’s traffic and engagement.

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Activation, Comfort, & Other Secrets of Online Community Management

Link: Activation, Comfort, & Other Secrets of Online Community Management Jay Baer interviews Deb Ng, Director of Community at BlogWorld and also the author of Online Community Management For Dummies, “a treasure trove of advice and best practices around community management.” by Deb Ng (@debng) on Convince & Convert blog

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Top 7 Reasons Blogs Fail and What to Do About It

Link: Top 7 Reasons Blogs Fail and What to Do About It “Why do some blogs thrive and others fail? Do you blog? Have you been working hard to build a loyal following for your business, but it’s just not happening for you?” “The good news is you’re not alone … See the top mistakes…

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What I Learned When Someone Stole My Blog

Link: What I Learned When Someone Stole My Blog “Several months ago, someone stole my blog. Technically, they copied it word for word and slapped it up on the Web with a bunch of disgusting, spammy links. Boy, was I pissed. I’m still cleaning up that mess, which involves meeting the Digital Millennium Copyright Act…

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7 Business Blogging Myths, Debunked

Link: 7 Business Blogging Myths, Debunked “Every company should have a business blog, but many brands and businesses have certain stereotypes about blogging. It can be an intimidating step to take because even though blogging has moved into the mainstream in recent years, it’s surprising how little people know about the mechanics of blogging.” “I…

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If you don’t like people you’re screwed

Link: If you don’t like people you’re screwed Highlights from a recent presentation by Chris Brogan about social media and how it can be a great way to connect with your customers. Included in these notes are his comments about “Grow Bigger Ears,” “Rethink Email Marketing,” “Blog-But Not Just About You,” “Rethink Websites,” “Making Use…

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