10 Reasons to blog, even if nobody reads it

Link: 10 Reasons to blog, even if nobody reads it “Building an engaged community through a business blog can be extremely difficult — sometimes impossible.” “Every corporate marketing activity must somehow be tied to creating shareholder value and blogging is no different. Let’s look at ten legitimate business reasons why your company should be blogging…

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The Power of Good Coverage

Link: The Power of Good Coverage “The other day, Lifehacker was kind enough to feature a post I wrote about how to make meetings go better. It was quite a lovely bump in traffic and I was grateful. It made me realize that …” “The trick, however, and this is the most important part that…

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The Discipline to Write Daily

Link: The Discipline to Write Daily “My friend asked me how I was able to write a blog post every day. The mechanics of writing daily are one thing. But it’s the discipline that really catches most people. Let’s talk about the discipline required to write daily.” by @ChrisBrogan

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10 Posts That Re-Energize Your B2B Blog

Link: 10 Posts That Re-Energize Your B2B Blog “Anyone who publishes a B2B blog for their company, their client, or even themselves, eventually reaches a point where they struggle to write the next post. While they may have many post ideas drafted, there’s just nothing there that’s especially inspiring.” “Here are 10 ideas for blog…

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33 Common Business Blog Mistakes

Link: 33 Common Business Blog Mistakes “Lately, I’ve been reviewing dozens of business blogs for a new project I’m working on. The good news is that many businesses are catching on to the blogging thing fast… Others are still missing the mark. Here are some common missteps that everyone can learn from.” by Stanford Smith…

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The 3 Amigos: Email, Blogging, Social Sharing. How to use customer-generated content to increase sales

Link: The 3 Amigos: Email, Blogging, Social Sharing. How to use customer-generated content to increase sales “There’s been too much talk about social media vs. email vs. search. All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions.” Jay…

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