“SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. No more. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins.
Furthermore, recent developments at Google suggest that the search engine giant has embarked on a strategic campaign to change the nature of, and in many ways devalue, the practice of SEO.
This post will review several of these developments, and suggest possible outcomes. One thing is for sure: SEO practitioners and clients better be ready to make serious changes in the way they operate.”
Article: “Will SEO Exist in 2015?”
This article is by Brad Shorr on the Tamar’s techipedia blog.
